Silverhorn’s Key Partners and Responsibilities Close USD 5 million Series A funding round
- Technological sanitary facilities for public toilets growing Asian service provider Mister Loo has emerged as a COVID winner by targeting the region’s unmet basic needs for better public sanitation infrastructure
- 60 pages and 600,000+ monthly visitors equate Mister Loo with direct and tangible impact, promote public health in these new and frontier markets and follow them United Nations Sustainable Development Goals (SDG)
- Silverhorn, which is operated by the owner Asia-focused investment firm and liability, leading influencer asset manager, guaranteed capital up to USD 5 million with a combination of A-share financing and debt investment to expand its sanitation facilities Asia
- Asia A consumer base of 2.2 billion people already represents 55% of the 4 billion middle-class consumers globally, underscoring the importance of Mister Loo’s value proposition and business opportunities for eHealth
HONG KONG, November 1, 2022 /PRNewswire/ — Global access to sanitation increased from 28% in 2000 to 54% in 2020, yet 3.6 billion people, equivalent to nearly half of the world’s population, lack access to proper sanitation, according to UNICEF. With the recent pandemic, it has become increasingly apparent that clean facilities are crucial to preventing the spread of infectious diseases.
Mister Loo has locations in Thailand, Vietnam and Indonesia and plans to expand to the Philippines and India.
As the first professional restroom service provider in Asia with strong ESG credentials and technology-led potential to expand its services, Mister Loo has secured debt financing from responsAbility and joins Silverhorn to raise funds as an urgent call to action to improve good health and wellbeing in line with the United Nations’ Sustainable Development Goals of the nations. Development Goals (SDGs) in the region.
Key partnerships ensure expansion plans
Mister Loo was founded in 2015 by Swiss entrepreneurs, Dominic Schuler and Andreas Wanner, as health and well-being from the lack of accessible and clean toilet facilities in areas with high traffic. Asia’s growing middle class has fueled demand, and the company has quickly become an attractive influencer opportunity with upselling potential that contributes to public health. “We are very excited to partner with two experienced players in the region who are equally passionate about the significant impact that Mister Loo’s expansion will have. This will serve one of the basic daily human needs that millions of people are missing,” says owner and co-founder Andreas Wanner.
With over a decade of experience championing impact investing in emerging Asia, Silverhorn actions as an institutional investor on the platform to support scale up of Mister Loo from 60 to 1,000 influential locations by 2026. “With the company’s unique technology-enabled service platform, strong ESG credentials and roadmap for new advancements, Mister Loo is a compelling return on purpose investment,” says CEO Silverhorn Mike Imam.
responsAbility, a leading impact asset manager with 19 years of experience investing in ESG compliant companies, provides additional support for Mister Loo’s overall impact strategy and framework. This will help further validate Mister Loo’s value proposition as a leading public toilet service provider Asia with strong ESG credentials and a traceable impact in line with the UN SDGs. “Where and how Mister Loo locates its locations is important, as we noticed that the toilets are being deployed where communities need them the most Their services have continued to operate during the difficult times of COVID and promoted good hygiene practices,” says Health & WASH Investment Expert Brandon Cheah.
Future plans for Healthtech
The ‘sanitary economy’, a term coined by the Toilet Management Association, is a new market opportunity that monetizes toilet services, basic hygiene products and services, biological resources and health data. Based on the Coalition’s research, this market could be worth about 100 billion US dollars across emerging Asia and hold a vast reservoir of valuable information on human health.
Mister Loo plans to seize new opportunities in the circular economy and develop into a highly valuable “e-health data center”. With state-of-the-art facilities, Mister Loo already has relaxation spaces and health screening rooms in some locations that allow users to assess health indicators such as body fat percentage and blood pressure ranges. “Not only is global access to sanitation a challenge that needs to be overcome, but we also see great potential in offering services beyond toilets. With the technology to provide integrated e-health centers, we can truly make a lasting impact to promote public health.” in the area,” says the owner and co-founder Dominic Schuler. Mister Loo has future plans to operate e-health clinics in conjunction with the facility, which will remain subject to consent and data security.
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